by Visible Links | Jun 1, 2020 | SEO
Search Engine Optimisation is only as good as the tools that you use. Just as a carpenter needs a hammer, saw, logs, and so on, and a gardener needs a hoe, shears, shovel, etc., an SEO specialist has to be ‘armed’ with tools to perform his duty efficiently. It is...
by Visible Links | Jan 10, 2020 | SEO
21 years after it was founded, Google has evolved to be several times smarter than it was at inception. Artificial Intelligence just like many other advancements in technology has greatly impacted SEO. Moreso, Google algorithm, which handles search results, undergoes...
by Visible Links | Sep 4, 2019 | SEO
Link building is a major off-page SEO tactic and one of Google’s top three ranking factors. Yes, it’s that important. It is the process of acquiring backlinks, which redirects back to pages on your site. It increases traffic to your site and is also...
by Visible Links | Aug 20, 2019 | SEO
What Algorithm Updates Mean Every search engine uses a ranking system (algorithms) that determine the appearance of your webpage during a search. However, algorithms show Google’s Core Update and they are composed of different factors working together to deliver...
by Visible Links | Aug 2, 2019 | SEO
A huge challenge for SaaS (Software-as-a-Service) startups is increasing brand awareness and creating a vibrant user base. However, these cannot be fully realized if the SaaS company has not achieved some kind of authority status in its niche. To ensure this, many...
by Visible Links | Jul 29, 2019 | SEO
The online reputation of a brand is just as important as its reputation offline. In this digital age, it is nearly impossible for a business that lacks a good online image to be popular offline. Therefore, it is an aspect that cannot be waved away. Online...
