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70 Major SEO Tools Every Beginner Should Try

70 Major SEO Tools Every Beginner Should Try

Search Engine Optimisation is only as good as the tools that you use. Just as a carpenter needs a hammer, saw, logs, and so on, and a gardener needs a hoe, shears, shovel, etc., an SEO specialist has to be ‘armed’ with tools to perform his duty efficiently. It is...

50 Major Link Building Terms Explained

50 Major Link Building Terms Explained

Link building is a major off-page SEO tactic and one of Google's top three ranking factors. Yes, it's that important.  It is the process of acquiring backlinks, which redirects back to pages on your site. It increases traffic to your site and is also one of...

Expert Tips on How AI is Proving to Change SEO Positively

Expert Tips on How AI is Proving to Change SEO Positively

21 years after it was founded, Google has evolved to be several times smarter than it was at inception. Artificial Intelligence just like many other advancements in technology has greatly impacted SEO. Moreso, Google algorithm, which handles search results, undergoes...

Google Algorithm Updates: What You Need to Know

Google Algorithm Updates: What You Need to Know

What Algorithm Updates Mean Every search engine uses a ranking system (algorithms) that determine the appearance of your webpage during a search. However, algorithms show Google's Core Update and they are composed of different factors working together to deliver the...

10 Ways to Build Backlinks in Boosting Your SEO for SaaS

10 Ways to Build Backlinks in Boosting Your SEO for SaaS

A huge challenge for SaaS (Software-as-a-Service) startups is increasing brand awareness and creating a vibrant user base. However, these cannot be fully realized if the SaaS company has not achieved some kind of authority status in its niche. To ensure this, many...

15 SEO Tips to Manage Your Brand Online Reputation

15 SEO Tips to Manage Your Brand Online Reputation

The online reputation of a brand is just as important as its reputation offline. In this digital age, it is nearly impossible for a business that lacks a good online image to be popular offline. Therefore, it is an aspect that cannot be waved away. Online...

Real Estate SEO: 10 Ways to Earn Traffic and Leads

Real Estate SEO: 10 Ways to Earn Traffic and Leads

Gone are the days when newspaper ads were the prime source of information when you needed to buy a property. Today, more than 80% of home buyers go online to find homes to buy. As a result of that, real estate businesses need to align themselves with existing...

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