by Tobi Ojaokomo | Jul 21, 2021 | Content Marketing
Wouldn’t it be great if every piece of content you create is seen by your target audience and moves them to buy your product and service? Unfortunately, we don’t live in a perfect world. No matter the amount of effort you put into creating excellent content,...
by Tobi Ojaokomo | Jul 7, 2021 | Content Marketing
Customer acquisition is one of the top priorities for any business that offers products and services. However, many companies forget that acquiring customers is only one side of the coin – you need to work to retain these customers, which is where customer...
by Visible Links Pro | Mar 29, 2021 | Content Marketing
B2B and B2C are two separate forms of marketing models whose ultimate goal is to make sales. B2B and B2C marketing campaigns typically share the same set of processes but several major differences separate the two. While B2B is an acronym for business-to-business and...
by Visible Links Pro | Mar 22, 2021 | Content Marketing
It is a well-known fact that a renowned and valued brand is one of the most important assets a business can own. Nielsen Survey in 2015 discovered that 60% of consumers prefer to buy new products from brands they are already familiar with. As an up-and-coming...